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For over eight years, SheShed has provided customers across Australia and New Zealand with beautifully designed timber cabins, offering much more than just a physical structure. With a mission to create "a space to inspire," SheShed is about giving people—whether they’re escaping the chaos of family life, pursuing a new business venture, or exploring a personal passion—the mental and physical space to grow.
But how did this unique business begin? The inspiration for SheShed came unexpectedly. It all started at a home show in Christchurch, New Zealand, where the founder, Gemma, was working for another business. Visitors to the booth were drawn to a poster of a quaint potting shed and kept asking if it was for sale. Although the focus was on another product, the interest in the shed was undeniable, sparking an idea. Shortly after, SheShed was born, and the journey of creating one of the most recognisable flatpack cabin companies in the region began.
What sets SheShed apart is its focus on design, quality, and an effortless customer experience. It’s about making something beautiful and practical, while ensuring the buying process is as smooth as possible. Each flatpack cabin is shipped directly to the customer’s home at a flat rate, making it easy to get started on building a personal retreat.
The cabins themselves are crafted from high-quality timber with signature French doors, sourced from Europe, and designed to last. The goal was never to produce generic sheds, but to offer cabins that inspire. Customers have transformed their SheShed cabins into art studios, yoga spaces, home offices, and more. The possibilities are endless, and the spaces created by SheShed owners are a true testament to the brand’s mission.
In the early days, the family juggled full-time jobs and parenting while getting SheShed off the ground. It wasn’t easy balancing work, family life, and a growing business, but they managed it together. As SheShed expanded, the decision was made to fully commit to the business, with family members stepping into key roles. The addition of engineering and logistics expertise, alongside a dedicated team in Australia and New Zealand, has helped SheShed thrive.
What started as a side project is now a family-led business with a growing range of timber cabins and a strong presence in both countries. The hands-on approach and family values remain at the heart of the company’s operations.
Today, SheShed offers 13 different cabin styles, with plans for further expansion. New architecturally designed cabins are soon to be launched, and the excitement for the future is palpable. The brand remains committed to its core values of creating spaces that inspire and enabling people to build their own retreats at home.
For those considering starting a business, especially in industries traditionally dominated by men, the advice is simple: seek advice, be ready for the challenges, and don’t be afraid to take the plunge. Passion, combined with resilience, can create something truly special.
"The SheShed team was incredibly supportive throughout the process. The setup was straightforward,
taking just three days to complete, with clear instructions and great ongoing support."
– Justin M
2024
SheShed Australia & New Zealand. All rights reserved.